Marketing dumb

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I love this video–it’s of two crooks in New Zealand who run into a pole. After thinking about it a bit it reminded me of some companies and how they do their advertising and marketing. Too often a marketing campaign says one thing, but the reality of the what the company does is completely different. Why do companies continue to make such fundamental mistakes? Because the two halves aren’t talking to each other… like in this video.

See the result:

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